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11 Jun

HarvestFresh™ Protects the Immunity-Boosting Vitamins in Fruit and Veg for an Extra Five Days*

We all know that fruit and vegetables are packed with vitamins that are vitally important for a healthy lifestyle. However, whilst we all strive the eat our five a day, it’s easy to forget that the longer we leave our fresh produce in the fridge, the less nutritious it becomes.

This is because, as soon as these fresh foods are harvested, they start to lose those their vitamins- meaning the health-boosting benefits our fruits and vegetables contain are reduced.

Beko HarvestFresh™ fridge freezers aim to combat this problem. Using innovative three-colour light technology, Beko’s HarvestFresh™ appliances preserve the vitamins in your fruit and vegetables, helping you enjoy a healthier lifestyle with more nutritious meals than ever.

How Does HarvestFresh™ Work?

The crisper drawer inside every HarvestFresh™ fridge freezer contains innovative, three colour technology that simulates the sun’s natural, 24-hour cycle. By exposing your fruit and vegetables to a similar light cycle as they would be when still growing outdoors, this innovative technology preserves vitamins A and C for longer, supporting a healthier lifestyle.

The HarvestFresh™ lights inside the crisper drawer behave in the same way that sunlight does. Each colour of light has different wavelengths and is more prominent at different times of the day. In the morning, the crisper drawer is bathed in blue light, becoming green around noon, when the sun is at its highest. As the evening drawers in, the crisper drawer becomes red, before turning dark throughout the night.


The Healthy Results....

Independent laboratory testing has shown that Beko HarvestFresh™ fridge freezers preserve Vitamins A and C, two of the most important vitamins for good health, for an additional 5 days.*

Vitamins A and C are key for boosting the immune system, promoting a healthier heart, supporting healthy cognitive brain function, and providing the body with natural antioxidants to protect itself from disease.

With the help of Beko’s HarvestFresh™ technology, you can relax knowing that, when you finally convince your kids to eat their veggies, they are getting all the health-boosting nutrients that nature intended!

Vitamins A and C are key for boosting the immune system, promoting a healthier heart, supporting healthy cognitive brain function and providing the body with natural antioxidants to protect itself from disease.

*Tested by Intertek based on Vitamin C and Vitamin A measurements in tomato, strawberries, green peppers, carrot, spinach, parsley, coriander, kale, cauliflower and celery directly exposed to the light technology compared to Day 0 conditions over a 5-day period.